TAKE THE PLEDGE
BECOME A PHOENIX
Join the movement to prioritize your health, spread kindness, and inspire others.
RISING TOGETHER FOR HEALTH & COMMUNITY
In November 2023, founder Cliff Karp faced a life-changing moment—a heart attack that led to a journey of recovery and transformation. From those challenging times, the idea for Be the Phoenix was born, inspired by the resilience and rebirth symbolized by the phoenix.
Since then, Cliff has pushed himself both mentally and physically, completing ultra-marathons as a testament to the power of perseverance. His journey represents the belief that anyone can rise from adversity, grow stronger, and inspire others to do the same.
This platform is dedicated to empowering individuals to rise stronger, prioritize their health, and give back to their communities. Whether it’s through taking care of your heart, performing acts of kindness, or inspiring others, Be the Phoenix is a movement for anyone ready to embrace change and make a difference.
RACING TOWARDS NEW CHALLENGES
Learn more about Cliff's races and milestones as he continues to push physical and mental limits.
SUPPORTING CAUSES THAT MATTER
Be the Phoenix is proud to raise awareness for organizations that save lives and inspire change.
THE HEART FOUNDATION
The Heart Foundation is Australia’s leading organisation dedicated to heart health. Through education, research, and support, they work to prevent heart disease—the country’s leading cause of death. By funding cutting-edge research and providing resources to help Australians adopt heart-healthy habits, the Heart Foundation empowers individuals to take action. Small steps, like getting your cholesterol checked, can make a big difference. Explore how you can get involved and protect your heart and the hearts of others.
LIFEBLOOD
Lifeblood is a vital part of Australia’s healthcare system, providing life-saving blood donations to those in need every day. Blood donations play a crucial role in treating trauma, supporting surgeries, and helping people with conditions like cancer. Just one donation can save up to three lives. By pledging to donate blood, you’re directly contributing to saving lives and making a meaningful impact. Lifeblood makes the process easy, safe, and rewarding—learn more about how to donate and make a difference by visiting their website.